Business strategy & leadership | Paulo Morgado in Expansión

2018-11-01T12:43:20+00:00

PAULO MORGADO IN EXPANSIÓN: “SOME EXECUTIVES SPEND TOO MUCH TIME LOCKED IN THEIR OFFICES.” (14.12.2017) In this interview for Expansión, Paulo Morgado shares his views on business strategy and leadership style, and covered in detail in his latest book, Strategy in Action. He says that the best source of intuition is “being in permanent contact with your clients”, and explains the difference between this and instinct, concepts oftentimes confused. READ THE FULL INTERVIEW >>

Strategy | Paulo Morgado in Diario Abierto

2018-11-01T12:43:03+00:00

PAULO MORGADO IN DIARIO ABIERTO: “TODAY, STRATEGY ORIGINATES MORE WHILE BEING EXECUTED THAN WHILE BEING DEFINED.” (17.11.2017) In this interview for Diario Abierto, and given during the conference organised by Capgemini and APD, Paulo Morgado talks about how strategic decisions are taken today, when companies are forced to completing their digital transformation. He bets on a “Strategy-in-Action” model, as he defends in his eighth book, Strategy in Action, recently published by McGraw Hill Education (2017). READ THE FULL INTERVIEW >>

Sami Kahale, President of Procter & Gamble Southern Europe

2018-11-01T12:42:46+00:00

SAMI KAHALE: “LEADERSHIP IS IN THE HANDS OF THE CONSUMER, NOT OF TECHNOLOGY.” Paulo Morgado, Chief Executive Officer at Capgemini Spain, talks with Sami Kahale, President of Procter & Gamble Southern Europe, in an interview published in magazine TDN. Sami Kahale talks with Paulo Morgado of the great challenges facing Procter & Gamble in the era of digital transformation, and of his view on the concept of leadership. Also, Sami Kahale reveals his strategy to target and capture consumers over their fifties, while targeting millennials as well. READ THE FULL INTEVIEW >>

Dana Dunne, Chief Executive Officer at eDreams ODIGEO

2018-11-01T12:42:26+00:00

DANA DUNNE: “WE GIVE VISIBILITY TO COMPANIES, GENERATE TRAFFIC FOR THEM AND BUILD BUYING WANT.” Paulo Morgado, Chief Executive Officer at Capgemini Spain, talks with Dana Dunne, Chief Executive Officer at eDreams ODIGEO, in an interview published in magazine APD. Dana Dunne defends the constant change undergoing at eDreams ODIGEO each day so as to adapt to the changing demands of consumers. eDreams ODIGEO has a Consumer Lab, where products are tested by modifying the strategy and executing it on a minute-by-minute basis through the processing of all consumer data. READ THE FULL INTERVIEW >>

Paulo Pereira da Silva, Chief Executive Officer at Renova

2018-11-01T12:42:07+00:00

PAULO PEREIRA DA SILVA: “TO INNOVATE, INTERFERENCES AND THINKING ARE NEEDED. WHY NOT?” Paulo Morgado, Chief Executive Officer at Capgemini Spain, talks with Paulo Pereira da Silva, Chief Executive Officer at Renova, in an interview published in magazine TDN. Paulo Pereira speaks about the need for brands to innovate and provide value to customers, forcing them to having to reinvent themselves each day. Pereira da Silva talks of the importance of people at Renova, a key aspect for the company, where interaction among employees is promoted so that they can give their ideas and build value for the Renova [...]

The true leader | Paulo Morgado in Cinco Días

2018-11-01T12:41:35+00:00

PAULO MORGADO IN CINCO DÍAS: “THE TRUE LEADER MUST HAVE A TRIPLE FACET: THAT OF AN AGITATOR, THAT OF AN ARTIST, AND THAT OF A SCHOLAR.” (24.07.2017) In this interview for Cinco Días, Paulo Morgado addresses various issues such as leadership, strategy, or corporate culture. For him, a true leader must have a triple facet: that of an agitator, that of an artist, and that of a scholar. He likes an open, accessible, and disruptive leadership style, and one of the things that he likes the least of organisations is bureaucracy and politicking. Also, he is a firm advocate for [...]

Irene Cano, Country Manager at Facebook Iberia

2018-11-01T12:41:13+00:00

IRENE CANO: “A GOOD LEADER MUST OPTIMISE FOR THE FUTURE, NOT FOR THE PRESENT.” Paulo Morgado, Chief Executive Officer at Capgemini Spain, talks with Irene Cano, Country Manager at Facebook Iberia, in an interview published in magazine APD. In this encounter, both executives spoke about how important mobile technology has become in our lives, about the need for top management to adapt to change, and having good company leaders that accompany this process. READ THE FULL INTERVIEW >>

Arnaldo Muñoz, General Manager at Airbnb for Spain and Portugal

2018-11-01T12:40:52+00:00

ARNALDO MUÑOZ: “THE PEER-TO-PEER ECONOMY IS AT THE CORE OF OUR GROWTH.” Paulo Morgado, Chief Executive Officer at Capgemini Spain, talks with Arnaldo Muñoz, General Manager at Airbnb for Spain and Portugal, in an interview published in magazine APD. In this interview, Arnaldo Muñoz speaks about Airbnb’s future strategy and about the existing controversy surrounding the leading shared-lodging platform. READ THE FULL INTERVIEW >>

Pepe López de Ayala, Managing Director at Twitter Spain

2018-11-01T12:40:31+00:00

PEPE LÓPEZ DE AYALA: “TWITTER IS A GREAT INFLUENCE PLATFORM.” Paulo Morgado, Chief Executive Officer at Capgemini Spain, talks with Pepe López de Ayala, Managing Director at Twitter Spain, in an interview for magazine APD. In this interview, Pepe López de Ayala transmits the passion with which they live the present and face the future at Twitter, and talks with Paulo Morgado about the multiple possibilities that the platform offers. READ THE FULL INTERVIEW >>

Reverse Mentoring | Paulo Morgado in El País Retina

2018-11-01T12:40:12+00:00

PAULO MORGADO IN EL PAÍS RETINA: “REVERSE MENTORING HAS NOTHING TO DO WITH AGE, BUT WITH ONE'S WILLINGNESS TO CHANGE THE WAY ONE THINKS.” (11.05.2017) Reverse mentoring is an advanced practice that helps CEOs think like millennials. El País Retina features a session between Paulo Morgado, Chief Executive Officer at Capgemini Spain, and his digital mentor, Ernesto Gonzalo. The article delves into the reasons for this practice and the benefits that it has for both of them. According to Paulo Morgado, this practice “has nothing to do with age, but with one’s willingness to change the way one thinks.” [...]